Question 1

What is the ScaleupKickstarter diagnostic?

Accepted Answer

A guided chat about your business that ends in a written report. It is built for owners of UK businesses and social enterprises, and for the advisors and programmes that support them.

Question 2

Who is it for?

Accepted Answer

Businesses and social enterprises that are already trading, especially when growth has slowed or the next step is unclear. Advisors, accelerators and funded programmes use it to give every business they support the same starting point.

Question 3

How long does it take?

Accepted Answer

Snapshot takes 2 to 3 min, Medium Touch 4 to 6 min and Intense 7 to 10 min. Your answers carry forward, so going deeper later only asks what is new.

Question 4

Do I need to create an account or log in?

Accepted Answer

Yes. The diagnostic runs in your own private workspace, so you log in to start it and your report is saved there for you to return to.

Question 5

How do I get access?

Accepted Answer

Get a demo through the contact page. Say whether it is for your own business or for the businesses you support, and we will set up the right account for you.

Question 6

How is the health score worked out?

Accepted Answer

The health score comes with Medium Touch and Intense reports. It is set by formula from 12 weighted factors, such as cash flow, revenue trend and customer base, and the report shows each factor with its weight. The written analysis is AI-generated, with sources and confidence marked. Use it as a starting point for your own decisions. Sample numbers on this site are illustrative.

Question 7

What is in the report?

Accepted Answer

At every level: your company record, competitors, demand trends, support that may be open to you, and what to do next. From Medium Touch: your health score, SWOT, PESTEL, business model canvas, growth plan, funding readiness, innovation pathways and the rules that apply to you. Social enterprises get 4 more sections: social impact, theory of change, governance and compliance, and social investment readiness.

Question 8

Can I share my report with a Business Advisor?

Accepted Answer

Yes. Export a PDF or create a private share link. In your workspace, Find a business Advisor shows the advisors listed for your region, or lets you send the link to any advisor you already work with.

Question 9

What information do you store?

Accepted Answer

The business details you type into the diagnostic, the email address on your account, and basic usage analytics. We use them to generate your report, keep it available to you, and contact you about your account. For the full detail, including how to ask us to delete it, see our Privacy page.

Question 10

Do you sell my data?

Accepted Answer

No, we do not sell your data. What you tell us is used to give you your diagnostic and report, not to be sold on. Our Privacy page sets out the specifics.

Question 11

Who can see my results?

Accepted Answer

Your results are yours. They sit in your workspace and are not published or shared with other businesses. If you want to share a report, you can export a PDF or create a private share link. Our Privacy page explains how your data is handled.

Question 12

Is it really free?

Accepted Answer

Yes, at every level while we are in early access. The plans and prices that will apply later are on the pricing page, and we will tell you before anything is charged.

Question 13

What is hibretOne?

Accepted Answer

hibretOne is the not-for-profit Community Interest Company (CIC) based in Birmingham, UK, that builds ScaleupKickstarter. ScaleupKickstarter is a standalone product with its own account, its own report and its own plans. hibretOne also runs a wider platform for founders, which is separate from this.

Question 14

Is this financial advice?

Accepted Answer

No. ScaleupKickstarter is a business-diagnostic and planning aid, not financial, legal or investment advice. Your report is there to inform your own decisions. For regulated advice, please speak to a qualified professional.

Questions, answered

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